唐骏学历造假源于管理社会文凭迷信

唐骏学历造假源于管理社会文凭迷信 Recently &ldquo workers raise a Babel of criticism of; ” Dr. Tang Jun forged a thing, finally got the fake The case is entirely cleared. Fang said, Tang Jun, from Pacific Western (Pacific Western University) PhD degree is false, after verification, can not find the Tang Jun papers in the doctoral dissertation database in American universities, the University of the West Pacific is a no certified, sell a diploma mill. “ working emperor ” Tang Jun success, is the people talk about the struggle, the successful people. But the education fraud shows that Tang Jun's PhD is highly likely to be bought. Diploma in today's society everywhere, get a PhD degree certificate this is not surprising, but as the famous Tang Jun, why would like to buy if the laity in high academic degree certificate, tokenism expensive? Heroes do not ask the source, Tang Jun has a remarkable ability and achieve success and win recognition, and respected by his brilliant can earn a high salary, he make a living away from home, but still can not get rid of superstition in disorder, make a false, deceiving, was shipwrecked. Dr. Tang Junjia storm, its root lies in the widespread social diploma or Diploma of superstitious worship. Do not you see, without a higher diploma, even if you are knowledgeable, regardless of your experience, a man of great talent talents, great wisdom, but is also a despised worker, the board is not in good taste, such as top executives, managers is not up to you. But once &ldquo &rdquo, Dr. returnees;; the name, it is the emperor, golden, can swagger around, both high salaries, with extreme ease. The diploma of superstition so deeply ingrained in many people's minds, distorted view of employment, the number of real scholars feel powerless and frustrated, buried in the surging crowd, do not play to live. The high consumption of talents and the enlargement of diplomas have become a strange social phenomenon at present. Without looking at practical ability, only diploma is asking, reflecting an incorrect view of talent and employing view. &ldquo &rdquo is a talent;; broad word, as the saying goes, “ three hundred and sixty, adventure.has, ” as long as a cut above others in a particular industry, even the front-line workers, as long as there is extraordinary skill, can be seen as a talent. As of last century labor model, create a spinning method of Hao Jianxiu, the invention three point seven drill Ni Zhifu, developed a new type of grab Bao Qifan, has a high reputation in the whole society, the political and economic benefits are very high. It is not impossible for us to stimulate the enthusiasm of hundreds of millions of people in order to increase the economic strength of our country, and we will continue to strengthen the enthusiasm of the hundreds of millions of people and create a social orientation with respect to those who are knowledgeable and knowledgeable. Although Tang Jun used a fake degree lie, its moral problem, but his talent and knowledge are really outstanding, does not prevent him to enterprise management. From this incident, we should learn a lesson, to create a diploma in superstition, both the degree of learning at the employment environment, let &ldquo Tang Jun have true skill and genuine knowledge; ” no longer used fake diplomas to raise their profile, bold emerge, bear the responsibility for economic and social development. So, it is good for talent, The State shall be good! Marketing (Marketing) What is marketing? Marketing (Taiwan: Marketing) is a discipline on how firms discover, create, and deliver value to meet the needs of a target market and achieve profits at the same time. Marketing is used to identify the needs that are not met, define and measure the size and profit potential of the target market, and identify the market segments that best fit into the enterprise and the market offerings that fit the segment. Marketing often by a department in an organization responsible for this, in fact, There are both advantages and disadvantages. Profit in: easy to concentrate, marketing training groups, specializing in marketing work; disadvantages: marketing should not be limited to one of the enterprises to carry out, and should be reflected in all activities of enterprises. According to Jerome Macarthy's definition of basic marketing, marketing refers to a series of activities that an organization engages in satisfying its customers. Key concepts in marketing Including market segmentation, target market selection (segmentation) (targeting), (positioning), (needs), desire (wants) (demand), market demand, supply of goods (offerings), (brands), brand value and satisfaction (value and satisfaction), the exchange (exchange), Trading (transaction) the relationship between, and network (relationships and networks), marketing channel (Marketing Channel), supply chain (supply chain) and competition (competition) (Marketing Environment), the marketing environment and marketing planning scheme (Marketing / programs). These terms form the lexicon of marketing careers. The main process of marketing The main process of marketing is: (1) identification of opportunities (opportunity, identification); (2) new product development (new, product, development); (3) attracting customers (customer, attraction); (4) retain customers and cultivate loyalty (customer retention and loyalty building); (5) Order Execution (order, fulfillment). These processes can be handled well, and marketing is usually successful. If there is a problem in any link, the enterprise will face a crisis of survival. The ultimate mission of marketing: the pursuit of profit maximization Marketing has become such a familiar word, or any small scale enterprise will have such a department or a special team. But what exactly is marketing? What is the meaning of marketing for an enterprise? What do we think about the position of marketing in the whole enterprise development strategy? In a thread posted on the Internet about "China's ten worst professional", marketing is on the list. Graduates are hard to find, and work is clearly their biggest reason. Marketing, a very popular enterprises, almost all the boss as the core of the business sector; on the other hand, in the field of professional talents who have lost their own so-called can not find the location of the edge of formal and informal social organization and various. Apply the most popular terms in marketing, Marketing personnel, including marketing itself, exist "positioning" is not clear problem. This problem in the real estate industry must be equally significant. Every day we see, bustling about economic estimates, the market research, building and apartment layout, packaging and sales promotion, perhaps these are attributable to the marketing department, may be cut into the link, marketing is just one part, but most of our marketing staff, and led the marketing staff and the director of the command of their boss and the general manager who really does not have a clear idea: What is the scope of marketing? What indicators should we use to assess the correctness of marketing decisions? How to assess the performance of marketing team work? For marketing, there is no such a possibility, seize one of the key to seize the work of all? Further derived from this, How should a marketing team be formed? What special talents are equipped with? What aspects of expertise should marketers have? What mindset and style do marketers work with other departments? There are innumerable answers to these questions. Before solving the core problem. Therefore, we must first solve the core problem - why does marketing exist? Marketing is more than just selling. The earliest marketing textbook education, we said that the current marketing concept has been "production oriented", after "sales oriented", "market-oriented" to "customer oriented" stage. This is in many industries, but in this industry, many people still think the price control is the core part of the real estate industry, in the planning and sales manager to fake and real estate as the only means of arranging the environment, there are still necessary to one's marketing and sales of the name.