体验商务英语综合教程1第二版 unit1

Unit1IntroductionsBusinessEnglishanewlanguagecoursefortomorrow’sleadersoverviewBusinessEnglishKeyLanguage:LearndifferentJobTitlesLearncountriesandnationalitiesSkillsIntroducingyourselfandothersListeningTalkingaboutyourselfReading:DescribingPeopleCaseStudyAlohainHawaiiLanguageFocus tobe a/anwithjobs,wh-questionswithtobeBusinessEnglishQuotations:“Humansaresocialanimals.Tofindanindividualchoosingtolivealoneintheworldissorareastoconfirmthathumanbeingsneedtoliveamongsteachotherandgrouptogether.”“Networkingbeginswithintroducingyourselves.”“Youneverhaveasecondchancetomakeagoodfirstimpression.”Why?BusinessEnglishNoonelivesaloneinthisworld.Fewpeoplecangowithoutfriends.Inordertosurviveorsucceedintheworkingworld,weneedtogrouptogetherandformournetworkoffriendsandcontacts.Togettoknowpeople,wealwaysbeginbyintroducingourselvestoeachother.Therefore,introductionsareimportant.Agoodintroductionisagoodannouncementtomakeothersknowyouwellandaproperintroductionwillgiveothersagoodfirstimpression.Studiesshowthatpeopleformtheirfirstimpressionofyouwithinthefirstfewsecondsofthemeeting–whenyouareintroducingyourselves.Oncethefirstimpressionismade,itisdifficulttochange.That’swhypeoplesaythatyouneverhaveasecondchancetomakeafirstimpression.ReadingaloudpracticeBusinessEnglishThetoneofabusinessrelationshipcanbesetbyaninitialintroduction.Itisimportanttomakeagoodimpressionrightfromthefirsthandshake.Whenmeetingbusinesspeopleforthefirsttime,isitbettertobeformalorinformal?Ifindoubt,it’smoreadvisabletoadoptamoreformalapproach.HerearesomepointstorememberwhenmakingbusinessintroductionsinEnglish-speakingWesterncountries:1.Introducebusinesspeopleinorderofprofessionalrank–thepersonofhighestauthorityisintroducedtoothersinthegroupindescendingorder,dependingontheirprofessionalposition.2.Whenpossible,standupwhenintroductionsarebeingmade.3.Ifclientsarepresent,theyshouldbeintroducedfirst.4.Thenameandtitleofthepersonbeingintroducedisfollowedbythenameandtitleoftheotherperson.ReadingaloudpracticeBusinessEnglishCultureFocusHowtoreadaBusinessCard?Company’snameNameofthepersonJobtitleAddressKeywords*BusinessEnglishBusinesstermsconsultinggroupaccountantGmbhproductmanagerS.A.seniormanagerProperNamesSt.PetersburgRussiaHamburgGermanyBuenosAiresArgentinaKeyWordsBusinessEnglishBusinesstermsAconsultinggroup：alsocalledaconsultingfirmorcompany,isabusinessorganizationthatoffersspecialistandprofessionalknowledgeoradviceonbusinessaffairstocompanies.consult,consultant,consultancyaccountant：aprofessionalwhoexaminesthefinancialaccountsofbusinessesorpeopleGmbh：Germanabbreviationfor“companylimited”productmanager：amanagerwhosejobistosupervisethecompany’sproductstrategy.S.A.：Frenchabbreviationfor“companylimited”.seniormanager：apositionwhichfallsbetweenmanagerandgeneralmanager.BusinessEnglishProperNamesSt.Petersburg,RussiaHamburg,the2ndlargestcityofGermanyBuenosAires,capitalofArgentina,AhighlyindividualizedcityBusinessEnglishListening1.1 DoListeningexercises1.1onthetextbook2.Listenagainandcompletetheintroductions.UsethewordsfromtheboxKeyLanguage1BusinessEnglishpersonalassistant(PA)JobTitlesaccountantcashiermanagertelephoneoperatortechnicianengineerlawyerreceptionistsalesassistantKeyLanguage1BusinessEnglishpersonalassistant(PA)JobTitlesMatchthewordsandthemeaningsaccountantcashiertelephoneoperatortechnicianreceptionistApersonwhotakesandgivesoutmoneyinabankorshopAsecretarywhoworksforoneperson,organizingtheirwork,meetingetcSomeonewhosejobistoprepareandcheckfinancialrecordsforacompanyorpersonOnewhoseoccupationrequirestraininginaspecifictechnicalprocessAnofficeworkeremployedchieflytoreceivevisitorsandanswerthetelephoneSomeonewhoworksonatelephoneswitchboard,whoyoucancallforhelpAnexpertwhostudiesfinancialdataandrecommendsfinancialactionsOnethatgivesexpertprofessionaladviceOnewhousestheartofcombiningpictures,wordsanddecorationintheproductionofbooks,magazines,etcanalystconsultantgraphicdesignerKeyLanguage1BusinessEnglishWritethewordsfromtheboxunderthecorrectheadingaccountantfinancemarketingmanagertechnicianengineercashierproductiondirectordoctortelephoneoperatorhumanresourcesreceptionistlawyersalesassistantpersonalassistant(PA)accountantfinanceDepartmentJobmarketingmanagertechnicianengineercashierproductiondirectordoctortelephoneoperatorhumanresourcesreceptionistlawyersalesassistantpersonalassistant(PA)DepartmentsFinance/Accountsorganizespayment.Marketingadvertisesandmarketsproducts.Productionmakesgoodsinthefactory.Humanresources/Personneldealswithemployees.BusinessEnglishVocabularyexerciseDepartmentsR&Ddevelopsnewproductsforthecompany.Salessellsthecompany’sproducts.Aftersaleshelpscustomerswithproblems.Dispatchsendsgoodstocustomers.Purchasingbuysgoodsforthecompany.BusinessEnglishVocabularyexerciseBusinessEnglishSpeakingWorkwithyourpartners.Introduceyourselfandtalkaboutyourjoborstudies.Whatdoyoudo?Iamamanager.What’syourjob?Wheredoyoucomefrom?IamfromFrance.Iamanaccountant.BusinessEnglishListening1.2Listentotheselettersandpracticesayingthem.AHJKBCDEGPTVFLMNSXZIYOQUWRWhyaretheygroupedinthisway?KeyLanguage2BusinessEnglishCountriesandNationalitiesCountryNationality-anBrazilGermanyItalyRussia-eseJapanChina-ishPolandSpainSwedenTurkey CountryNationalityothersFranceGreeceTheUKTheUSA BrazilianGermanItalianRussianJapaneseChinesePolishSpanishSwedishTurkishFrenchGreekBritishAmerican-iKuwaitOmaniKuwaitiOmanBusinessEnglishCultureFocusCompaniesandNationalitiesJapaneseFrenchSwedishSpanishItalianRussianFrenchGermanAmericanGreekBusinessEnglishReadingDescribingPeopleMeetJeffreyImmeltReadthisarticleandthencompletethechartbelow.Structureofthearticle:PersonalinformationFamilymembersHobbies&InterestsBusinessEnglishReadingDescribingPeopleMeetJeffreyImmelt 通用电气公司的历史可追溯到托马斯-爱迪生，他于1878年创立了爱迪生电灯公司。1892年，爱迪生电灯公司和汤姆森-休斯顿电气公司合并，成立了通用电气公司（GE）。GE是自道·琼斯工业指数1896年设立以来唯一至今仍在指数榜上的公司。通用电气公司的总部位于美国康涅狄格州费尔菲尔德市(Fairfield,CT)。旗下公司：GE资本、GE航空金融服务、GE商业金融、GE能源金融服务、GE金融、GE基金、GE技术设施、GE航空、GE企业解决、GE医疗、GE交通、GE能源设施、GE水处理、GE油气、GE能源、GE消费者工业、GE器材、GE照明、GE电力配送。在美国《福布斯》杂志2012年全球企业2000强排名全榜单中，GE名列第3位。BusinessEnglishReadingDescribingPeopleMeetPhilKnightPhilKnightisthefounderandCEOofNike,afamoussportsandfitnesscompany.HeisfromOregon,USA.Heis65andisaveryrichman.Heismarried,andhiswife’snameisPenny.Theyhavetwosonsandonedaughter.Knightlovessport,includingtennis,runningandgolf.Healsolikesfastcars.Hesays,‘IlovethefactthatNikeisaboutsports.’HehasatattoooftheNikelogoonhisleftleg. Knight’sadagencyisWieden&Kennedy.AthisfirstmeetingwithWieden,Knightsaid,‘Hi,I’mPhilKnight.AndIhateadvertising.’Buttheyarestillpartnersafter21years.AtmeetingswithWieden,Knightisrelaxedandtellsjokes.Hewearsbluejeans,aT-shirtandsuitjacket,andapairofNikeshoes. KnightisinterestedinAsia,especiallyJapan.HisofficeisfullofobjectsfromAsia.ItisinNike’sWorldHeadquartersinBeaverton,Oregon.Oregon,USATattooBluejeans&suitJacketSuitjacketformenSuitjacketforladiesJeanscoatMen’sjeansWomen’sjeansTaskBusinessEnglish65AmericanMarried;2sonsand1daughterCEOofNikeSportsandfitnesscompanySports:tennis,runningandgolfAsia:especiallyJapanTaskBusinessEnglishTickthecorrectsentences.Correctthemistakesintheothersentences. PhilKnightistheheadofNike. Heisn’trich. Knightismarriedwithtwochildren. Hiswife’snameisPenny. Knight’stattooisonhisrightleg. Wiedenisinadvertising. Knight’sofficeisfullofobjectsfromAustria. Knight’sofficeisinCalifornia.Heisveryrich.Hehasthreechildren.Onhisleftleg.FromAsia.Beaverton,Oregon.BusinessEnglishLanguageFocus1tobe I am (I’m) YouWeThey are (You’re)(We’re)(They’re) Spanish HeSheIt is (He’s)(She’s)(It’s) I amnot (I’mnot) YouWeThey arenot (Youaren’t)(Wearen’t)(Theyaren’t) Italian HeSheIt isnot (Heisn’t)(Sheisn’t)(Itisn’t)BusinessEnglishCompletetheinformationaboutIngridwithshortformsoftheverbtobe.Myname____Ingrid.I______agraphicdesigner.I_______German,andI____fromMunich.I________marriedwithtwochildren.They________bothinhighschool.Theirschool________nearmyoffice.Myhusband_________anengineer.We_________interestedintravelandthecinema.Mysister_______anaccountant.’samam’mamareisisareisTaskBusinessEnglishCompletethesentenceswithnegativeformsof“tobe”. I’mRussian,but_________________________fromMoscow. They’reJapanese,but_____________________fromTokyo. He’sGerman,but_________________fromMunich. I’minsales,but_______________themanager. You’reinPoland,but___________________inWarsaw. HernameisSophia,but___________________Italian.IamnotIamnotheisnotIamnotyouarenotsheisnotTaskBusinessEnglishMatchthequestionsanswersaboutSergio.1.AreyouSpanish?2.Areyouasalesmanager?3.Areyoumarried?4.Isyourwifeamanager?5.IssheItalian? No.I’mafinancialanalyst. No,she’sPolish No,I’mItalian No,she’salawyer. Yes,Iam.That’sapictureofmywife.TaskBusinessEnglishSpeakingWorkinpairs.AskandanswerquestionsaboutIngrid.IsIngridFrench?No,sheisn’t.She’sGerman.IsIngridadoctor?DoesshecomefromMunich?No,sheisn’t.She’sagraphicdesigner.Yes,shedoes.Isshemarried?Yes,sheis.Howmanychildrendoesshehave?2.Areherchildrenbothinuniversity?No,theyaren’t.Theyarebothinhighschool.Isherchildren’sschoolfarawayfromheroffice?No,itisn’t.It’snearheroffice.Isherhusbandamanager?No,heisn’t.he’sanengineer.Whataretheyinterestedin?Theyareinterestedintravelandthecinema.Ishersisteranaccountant?Yes,sheis.BusinessEnglishLanguageFocus2 Weuseabeforewordswithaconsonantsoundsuchasb,c,d:areceptionist. Weuseanbeforewordsbeginningwithavowelsoundsuchasa,e,i,o:anastronaut. Wedonotuseaoranwithpluralnouns:Theyarearchitects. Weusequestionwordssuchaswhat,whoandwheretoaskforinformation.What’syourjob?I’malawyer.(NotI’mlawyer)Who’syourboss?Whereareyoufrom?/Where’shefrom?What’syourjob?I’manengineer.BusinessEnglishWritethejobsfromtheboxunderthecorrectheading.traineeaccountantexecutiveopticianlawyeranalystdirectorarchitectmanagerconsultantengineerdoctorpilotaantraineeaccountantexecutiveopticiananalystdirectorlawyerarchitectmanagerconsultantengineerdoctorpilotTaskBusinessEnglishListening1.6Threepeopletalkabouttheirjobs.Listenandcompletethechart.anarchitectIreneRussiaMoscowalawyerPolandAlex Pierre Olga Anna 1.Whatishisorherjob? anengineer 2.Whereisheorshefrom? Switzerland 3.Whereishisorheroffice? Zurich Poznan 4.Whoishisorherboss? EugeniaBusinessEnglishListening1.7Listentothreeconversations.Markeachstatementtrueorfalse.Conversationone1.Patrickisasalesassistant.2.DianaVincentisasalesmanager.Conversationtwo3.HiroshiItoisMayumi’sassistant.4.DanMarshallisinfinance.Conversationthree5.JimmyispleasedtomeetDave.6.Businessisgood.truefalsefalsefalsetruefalseBusinessEnglishListening1.7Listentothreeconversationsandfillinthemissingwords.ConversationoneAHello.______PatrickKeller._______thenewsalesassistant.BOh,hello____________tomeetyou.I’mDianaVincent.ConversationtwoAGoodmorning.My__________HiroshiIto.__________isMayumiNitta,myassistant.BNiceto__________youboth.I’mDanMarshallfromMarketing.ConversationthreeAHello,Jimmy.BHi,Dave.A_____________toseeyouagain.BYou,too.______________________?ANottoogood.BOh,reallySorrytohearthat.What’stheproblem?I’mI’mpleasedname’sThismeetGoodHowisbusinessBusinessEnglishCaseStudyBackgroundYouareataninternationalconferenceinHawaii.Yourcompanyhasanewofficeinaforeigncountry.Youwantamanagerfortheoffice.Findoutinformationaboutpeopleattheconference.SpeakingTask Completethecardwithinformationaboutyourself.Inventinformationifyouwish. Introduceyourselftotheotherpeopleattheconference.Usethewordstomakequestions. What/name? Where/from? What/job? Where/office? How/business?3.Makenotesaboutthepeopleyoumeet.4.Talkinpairsaboutthepeopleyoumetattheconference.BusinessEnglishWritingTaskChoosetwointerestingpeoplefromtheconferenceandwriteashorte-mailaboutthemtoyourboss.tellinghimhowtheconferenceislike;describingtoyourbossthetwopeopleyoumetthere;sayinghowusefultheycouldbetoyourcompanyBusinessEnglishHi,DaveTheSalesConferenceisveryexciting,andHawaiiisagreatplaceforsightseeing.Imettwointerestingpeopleattheconference.OneisBarbaraGrunewaldfromGermany.SheisasalesmanagerofCBTSystemsGmbH.HerofficeisinHamburg.TheotheroneisAdamBotafromDebrecen,Hungary.HeisasalesmanagerofCyberfair,whichsellsfurnitureforhi-techoffices.Bothofthemsaythatbusinessisgoodwiththematthemoment.IthinkbothMr.BotaandMs.Grunewaldareverygoodbusinesscontacts.Moreover,ifwearetoopennewofficesinDebrecenandHamburg,theycanbeidealcandidatesforthepositions.Bestregards.Steve(110words)BusinessEnglishUnit1IntroductionSummarySheetAccountantCashierAnalystTelephoneoperatorTechnicianConsultantGraphicDesignerReceptionistPersonalAssistantApersonwhotakesandgivesoutmoneyinabankorshopAsecretarywhoworksforoneperson,organisingtheirwork,meetingetcSomeonewhosejobistoprepareandcheckfinancialrecordsforacompanyorpersonOnewhoseoccupationrequirestraininginaspecifictechincalprocessAnofficeworkeremployedchieflytoreceivevisitorsandanswerthetelephoneSomeonewhoworksonatelephoneswitchboard,whoyoucancallforhelpAnexpertwhostudiesfinancialdataandrecommendsfinancialacitonsOnethatgivesexpertofprofessionaladviceOnewhousestheartofcombiningpictures,wordsanddecorationintheproductionofbooks,magazines,etc-anBrazilBrazilianGermanyGermanItalyItalianRussiaRussian-eseJapanJapaneseChinaChineseOthersFranceFrenchGreeceGreekTheUKBritishTheUSAAmerica-ishPolandPolishSpainSpanishSwedenSwedishTurkeyTurkishtobeWeusequestionwordssuchaswhat,whoandwheretoaskforinformation.What’syourjob?I’malawyer.(NotI’mlawyer)Who’syourboss?Whereareyoufrom?/Where’shefrom?What’syourjob?I’manengineer.CountriesandNationalities Weusabeforewordswithaconsonantsoundsuchasb,c,d:areceptionist.WEuseanbeforewordsbeginningwithavowelsoundsuchasa,e,I,o:anastronaut*